Sunday 28 May 2017

SEO Audit and How Important It Is 2017

How to carry out an SEO audit of your site

For you to determine whether every penny you invested in your site’s SEO campaign is doing great for you, you must be prepared to carry out an SEO audit of your site. While there may be an endless list of SEO audit tool online, it is vital to ensure an effective review by going it manual. Why should you do manual SEO auditing of your site? As it were, the reason is simply that whoever will be doing the audit will be an actual person and something programmed.
One may argue that automation saves time and energy, but you must also understand that these online tools are programmed. In which case, these programs cannot be as accurate as the traditional method of auditing (manual data mining).
Focus on your keywords as the initial step

In any given successful SEO campaign, keywords form the base. Thus, during an SEO audit of your site, it is important to concentrate on your site. You do not need to dwell on an overall keyword record; however, you will be required to construct your perspective and look at the few key phrases that form the basis of your site.
For instance, if you want to conduct an SEO audit for a mobile company like Apple; it will be unnecessary for you to target the various keywords associated with the company and follow all the results that are being displayed. The best thing would be to target a few key phrases such as:
  • Apple iPhone
  • MacBook Pro
  • iPhone
  • Apple TV
  • MacBook
 The point here is that it is outright easier to monitor primary keywords. In this case, you will not be concentrating on determining the keywords to target, but you will be more concerned about how high your site is ranking for certain key phrases. Hence, the best way to achieve the best results would be to focus only on the keywords that form the basis of your brand and which can be accessed with ease.Related:Group Buy SEO Tools
Below are a few questions to give you a clue:
  • What keyphrases SHOULD you appear in the results of search engines?
  • What message does your brand relay?
  • What product do you deal in?
  • Who do you figure as your competitors? Related:Group Buy SEO Tools
Thus, always focus on 2 to 3 workable phrases and not more.
In case you are doing an audit for a small business, things will be slightly different as when you want to do SEO auditing for a bigger business. The most important aspect here is that as a professional, you must be able to identify the keywords you will be targeting before commencing your SEO audit process.
Bottom line – SEO audit is very important and keeping track of your site’s performance in search engine results is the best reward you can give to business. At https://scanbacklinks.com/perform-winning-seo-audit/, they understand how much you want to maintain your top position in search engine results. Well, it is for this and other reasons that we recommend starting with the Google’s Keyword Tool when planning to conduct your site’s SEO audit.Special Offer:Related:Group Buy SEO Tools
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How to use SEMrush to do Site Audit and Analyze SEO of your Website?

important SEO topics which will tell the performance of your site in search engines and among customers.

  1. What is the top most post or article that bring you traffic?
  2. What are the next 10 important posts that bring you traffic?
  3. How many domains are backlinking to you?
  4. Who are your competitors for your high-ranking keywords?
  5. What is the volume of traffic these first-position keywords bring?
  6. What is the position ranking of your targeted keywords?
  7. Are your posts doing virally among social media?
  8. Do you have sufficient Facebook, Twitter, Instagram and LinkedIn audience?
  9. Do you have any toxic backlinks to your posts?
  10. Is your current content good enough compared to other competitors?
Some of the above stats can be got from free Google tools like Analytics and Search Console. But what if you want to improve the current status of your site or posts.

The 3 basic factors which you need to improve are –

  1. Content
  2. Backlinks
  3. Domain ranking and Page Authority.
Unless you know where you stand among your competitors for the above 3 ranking signals, it is waste of time to blindly write blogs or content and hope to rank #1 on search engines. Even after writing good SEO optimized content, you are likely to get result after 6 months to 1 year.

So, if you want your evergreen content to rank well after 1 or 2 years, you should know the mechanism of search engine ranking signals. This simply cannot be done using software or tools.

You should use your mind along with good SEO tools like SEMrush.

There are many web based tools for finding ranking of keywords and backlinks. But with my experience of SEMRush of over 3 years, I found this tool intuitive and currently very useful to improve the brand status of your current well-ranking articles.

It is not the ultimate tool, but you should find it handy if you can use the free trial properly.

Table of Contents[hide]

  • 1 How To do Site Audit and Know Better about your Site?
  • 2 Site Audit
  • 2.0.1 So how this metric can help you improve your site ranking and traffic?
  • 2.0.2 But how much? For this you need to run the SITE AUDIT campaign again.
  • 3 Position Tracking
  • 4 SEO Ideas
  • 4.1 How does this improve your SEO rank?
  • 5 Social Media
  • 6 Backlink Audit
  • 6.1 What is this Toxic score?
  • 7 Organic Traffic Insights
  • 8 Content Tool
  • 9 Conclusion
How To do Site Audit and Know Better about your Site?

SEMRush has a feature called Projects. You just have to enter the site URL and SEMrush will automatically collect some data related to your site. The following features are available under Project in SEMRush.

  1. Site Audit
  2. Position Tracking
  3. SEO Ideas
  4. Facebook audience
  5. Brand Monitoring
  6. Backlink Audit
  7. PPC Keyword tool
  8. Organic Traffic Insights
  9. Content tool
The above 9 factors are major SEO signals to be improved for the betterment of the site. Once you add your domain url under Projects, SEMRush  will crawl your site and gather some important insightful data. This can be seen under Dashboard > Projects > Dashboard: .

You will find some important numerical values for all the above 9 SEO factors.

Site Audit

First of foremost you can see the Health score of the site under SITE AUDIT. This score is based on the amount of issues (for eg the number of internal links that contain nofollow attribute, number of posts having low text-HTML ratio, how many pages having more text within the title tags etc) found to the number of checks performed based on SEMrush rules.

It will also show what is the percentage change in the health score from the previous audit done.

So how this metric can help you improve your site ranking and traffic?

As we said earlier, the health score is an indication of errors and warnings of your site based on SEO perspective of SEMrush. So if you can follow the clues in those messages and rectify them, your health score will definitely improve.

But how much? For this you need to run the SITE AUDIT campaign again.

Position Tracking

This is another important SEO audit metric that will indicate the performance of your keywords and your URL. Once you connect your site Search Console data with SEMrush you will gain some important insight into the google ranking data.

First you need to fill some data like Device & Location, number of keywords, competitors, organic etc you are targeting for ranking. Then you will get some important analytical graphs which show the position of your URL in Google and among your competitors.

For example, what is the visibility of your URL and your competitor’s domains is shown. Also, how do they fare among the top 3, top 10, top 20, top 100 rankings related information can be got. So, if you made any SEO changes then these metrics should improve which is an indication of your URL doing well.

SEO Ideas

This is a very important feature of SEMrush site analysis. Here you will get different ideas, factors and aspects which can be improved from SEO strategic point of view. The following are the SEO ideas which are mentioned under this category.

  1. Strategy Ideas
  2. Backlink Ideas
  3. Technical SEO Ideas
  4. User Experience Ideas
  5. SERP Feature Ideas
  6. Semantic Ideas
  7. Content Ideas.
You first need to input the location, device, keywords you are targeting for your URL. Based on that assignment, you will get all the above SEO ideas.

How does this improve your SEO rank?

One should understand that the above ideas are not 100% guarantee method to boost to #1 ranking in 1 day. They are some strategic ideas based on key factors, so when improved, will improve the visibility of your posts and site.

You need to implement those ideas for the URLs mentioned in that category. Sometimes ideas like Content, Semantic keywords, Backlinks play a major role on improvement of your site. When you re-crawl your site campaign after a few days and if Google has re-indexed your site, you will see some changes.

This will most likely be positive change.

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Social Media

The importance of social signals cannot be underestimated in Google rankings. In this category, the performance of your site under 6 social media is presented. The following are the 6 social networks –

  1. Facebook
  2. Twiter
  3. Instagram
  4. Google+
  5. YouTube
  6. LinkedIn
First you need to give access to your social media accounts for all the above 6 profiles. Then SEMrush will start crawling data to show different parameters like twitter followers, Google+ followers, facebook page likes etc.

Over-a-time if you find that the above metrics are improving, it indicates that your site is making enough social buzz over the Internet. This is good indication to Google that your site is getting popularity and users are thoroughly engaging with your content.

Backlink Audit

The most important signal from initial days for ranking well in Google have been backlinks. Even in 2017, the popularity of link is still there. But now-a-days the quality and relevancy of links is more important. If you get links from unethical sources or bad links, you will be penalized.

It becomes even more important in 2017 to audit your link profile. SEMrush provides a feature known as Backlink Audit that will check your links and give an overall toxic score.

What is this Toxic score?

It indicates how many good backlinks are pointing to your site and what authority they are having. The score is based on the number of bad backlinks leading to the website and significance of discovered toxic markers.

If your audited backlinks have a good toxic score, it indicates that your backlink profile is of quality one. This in turn improves the ranking of your article pages in Google. If you link up Search Console with SEMrush, it will also analyze the backlinks from there and give a toxic score to each domain pointing to you and the link.

If the toxic score is marked in red, you can check its details and can send it to the disavow list. This “disavow” concept was introduced by Google, to neglect all the bad links pointing to your site. So when you get a set of disavow domains and links, you can upload them to the Disavow tool of Google.

This will improve the toxic score and the resultant is a quality backlink profile.

Organic Traffic Insights

Just like Google Analytics, you can use SEMrush to analyze the organic traffic of your site. If you connect your GA account, you get insights from both the tools. You can find out the first 50 landing pages that are ranking well in Google and getting good organic traffic.

Just like the other features, you have to give input data like country and device.

For each landing page, you can get data like the number of organic keywords from SEMrush tool and Google Search Console. You get excellent answers to your traffic queries here. For example –

  • The total number of sessions for each landing page during a given period.
  • How much is the average session duration for each article?
  • What is the bounce rate for each post?
When you click on the data, you will get better insights. For example, when you click the “number of keywords”, you will be displayed organic traffic insights for that landing page. You will get data like position of the URL gets in organic search for the given keyword at the specified period. Also, the volume of traffic the keyword is generating and the traffic share percentage etc. can also be got.

Use these insightful organic traffic stats, you can further improve the content. Otherwise, you can change your content strategy that better suits your domain and niche.

Content Tool

You can add different URLs to track the SEO of those articles. SEMrush will analyze your content and give some recommendations and stats based on the analysis of top ranking pages. For example, suggested keywords to add to the existing content are given.

When these semantic keywords are added, your content SEO will look good in the eyes of Google. It is not necessary that you implement all the keywords suggested. But by improving existing content and adding the relevant keywords suggested at appropriate places, your content will have better user intent.

Conclusion

As you can see above the SEMRUSH PROJECT TOOL gives microscopic view of your site.  This SEM tool will tell what you are missing in the eyes of search engines and suggests better ideas for improving the articles. It will give optimization ideas for better improving your content. It also analyzes your backlink profile using Google Search Console and its own data.

You can also use SEMrush Project tool for brand monitoring and PPC analysis.

By implementing these metrics, you can have a better SEO site. With time and addition of further content, your site will improve ranking in Google. This way your advertising revenue and also traffic will increase from using site audit results.

Finally, you will have a better understanding of your site from SEO point of view and gain better insights for further improvement of your landing pages.Special Offer:
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8 SEO and Social Media Trends You Need to Know About 2018

1. Live video and real-time engagement
There’s no question that video content is on the rise, in popularity and significance. Users have faster, more mobile internet connections, and the flood of written content on the web has left users hungry for something more visually engaging. Beyond that, live, in-the-moment content is becoming more important in the social realm thanks to mobile experiences and constant communication. These two trends together are facilitating the rise of live-streaming video, which is being promoted by most major social media profiles, and you can expect it to grow in both streaming and viewing figures.
2. Digital assistants and voice search
Digital assistants like Siri and Cortana have been steadily growing in sophistication and user adoption for the past several years, and now a new kind of digital assistant is emerging -- the home unit. Amazon Alexa and Google Home are just two examples of how voice search is gradually gaining significance in our daily lives. What does this mean for search? It means an even lower focus on short, core keywords, and a higher focus on long-tail keywords and on conversational, colloquial types of searches. You will have to adapt your content accordingly.
If you accidentally deleted or lost videos on iPhone, first please check on the Recently Deleted folder. Alternatively, you can use the professional tool Gihosoft iPhone Recovery to recover deleted iPhone videos from Camera Roll or some apps.
3. The rise of social content
There’s no shortage of content on social media, from brands and users alike, but now that features like Facebook’s Instant Articles are emerging, we may see a new kind of social content develop. Users are already starting to warm to the idea that videos automatically play in their newsfeeds, and full-fledged articles are available without users ever having to leave a social app. This puts an increased demand on brands to provide content through social channels first, which as you might imagine, also has implications for traditional on-site SEO.
4. Increased priorities on apps.
Adding to the complexity of these in-app experiences, both social media platforms and search engines like Google are favoring apps more and more in their new features. Google, for example, is developing features like app streaming to prioritize the visibility and usage of apps for mobile users. As this trend develops, apps will take on an even more important role in users’ online experiences, possibly pushing us ever closer to an eventual “death” of traditional websites.
5. Social commerce
Buyable pins by Pinterest were one of the first “true” social commerce hybrid features, crossing a boundary beyond simple social media advertising to create a new kind of online experience. Thanks to the popularity of social commerce, more social media brands are considering the model and tinkering with their own advertising strategies; expect to see a more fluid online experience for online shoppers in the near future, which may decrease the need for your own stand-alone website in an SEO context.
6. Rich answers
Google’s rich answers -- those helpful snippets of information you get for certain answerable queries -- are rising in prevalence. On one hand, this is threatening, because users are getting highly visible, immediate answers for questions that previously might have led them to your site. But, don’t forget that Google still relies on websites for this information: You can use structured markup and content-targeting on your own site to exploit this and gain more visibility for queries related to your brand.
7. Machine learning
Machine learning in the context of SEO and social media marketing is still in its infancy, but it’s already starting to make an impact. Google’s RankBrain has already had a significant impact, and it may be serving as a pilot program to evaluate the effectiveness of a machine-learning algorithm left on its own. Soon, things like search engine updates, social newsfeed algorithm changes and even some forms of marketing automation will be left to artificial intelligence. I won’t speculate what this might mean for your job, but it will certainly make the marketing world faster changing and even less predictable.
8. Personalization
The run-of-the-mill general content won’t be enough for most users -- at least not for much longer. Today’s average user is spoiled, with controllable newsfeeds on social media and search results that vary based on location, search history and other factors specific to individual users. The public is gradually demanding content and advertising that’s more individualized and more relevant than ever. Niche-targeting and more individual experiences, especially on social media, are going to become more necessary for success.
None of these trends demands a complete overhaul to your strategy -- at least not yet -- but they should give you a few ideas on how to adjust your campaign for the near future. You may need to redistribute your budget to favor more effective strategies or increase your budget, to experiment with a new channel, but the most important thing to do is consider the long-term future and remain flexible.Special Offer:
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4 Things Every Entrepreneur Needs to Know About SEO 2017

However, even if you know how to make your own website, that is not enough. Having a website for your business does not automatically guarantee immediate turnover and financial success. There are issues such as ranking and traffic to address. It is also very important to make your website mobile responsive, because Google is not likely to send a lot of traffic to your site if it is not. And for one simple reason: more people browse on their phones than their PCs.
That is where SEO comes in. Granted, SEO is a popular acronym in the online world, and most people know something about it. But, nevertheless, there are many important facts about it that you probably don't. I will attempt to discuss four basics here in very simple language and to describe how they affect your business.
1. On-site optimization.
While SEO (Search Engine Optimization) is a popular term, a lot of people do not know what on-site optimization means. This is the process of ensuring that your website achieves acceptance by both viewers and search engines alike.
This can be achieved by putting the right keywords, key phrases, and tags on your site’s pages. This is what helps Google determine how to rank your website. In fact, according to this business buyer's guide to SEO, “Google needs to know the subject matter of a site in order to categorize it properly, so it looks at what’s actually on the pages to determine the topics that are covered.”
2. Off-site optimization.
This refers to the process of trying to achieve a high rank for your website using external methods. This process is not done on your website the way on-site optimization is.
In this process, Google tries to make the sites it considers the “most authoritative” or “most important” to rank highest when a particular term is searched. Most times, a site’s perceived authority or importance is determined by how many other sites are linking to it.
So, having links to your site appear on large platforms and popular blogs helps your website rank higher with Google.
3. White-hat SEO.
This term refers to the application of different, legal optimization techniques to drive greater traffic to a website, in order to achieve high rank on search engines. The intended traffic here is human traffic.
Some of the these techniques are back linking, keyword analysis, and link building. The objective is to increase the popularity of the site through writing good content that other sites can link to, thereby increasing your site’s rank.
4. Black-hat SEO.
This SEO technique involves the use of illegal techniques to achieve the same objective, high ranking. Those who practice black-hat SEO break Google's rules to achieve raise their website's rank. It is the direct opposite of white-hat SEO practices.
Some of these techniques are:
  • Keyword stuffing
  • The use of invisible text
  • Creating fake pages to get the desired back links
  • Using doorway pages
  • Page swapping
This method, while seeing increased use, is still illegal and is not the best way to grow your online business. Black-hat SEO can get your online platform banned from the ranks of search engine results, frequently just after you have raised your site's visibility. It may seem to bear faster results but the disadvantages are too many.
How these techniques affect your business.
  1. You need both on-site optimization and off-site optimization for your site to be considered for a place on the first page of Google. The absence of these techniques is a sure sign that you aren’t really looking to get noticed, and this naturally impacts on how much patronage you get from online channels.
  2. If you use black-hat SEO technique to rank high, the result will be temporary. You may get the desired result, but Google will most likely find out and penalize you.
  3. The white-hat SEO techniques are slower in terms of getting you well-ranked, however, the result is permanent. Google will have determined that you abide by its rules and regulations, and leave you alone.
  4. Black-hat SEO techniques are cheaper to get, but the result is not worth it. White-hat SEO techniques, on the other hand, are more expensive to use, but promise uninterrupted, long-term financial benefit.
  5. Online patronage is determined by your visibility. Your visibility is determined by your popularity and ranking, and your popularity by how well you use SEO.
The decision you make now may determine the success or failure of your business. It can help you to avoid the pitfalls many frequently fall into. If you employ the right techniques, have confidence that your business will receive a massive boost. The result will be more customer traffic and frequent visits to the bank, with a genuine smile upon your face.Special Offer:
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Saturday 27 May 2017

Best 5 ways to get paid Apps and Games for free On your iOS- iPhone ,iPad and iPod touch without Jailbreak

Best 5 ways to get paid Apps and Games for free On your iOS- iPhone ,iPad and iPod touch without Jailbreak and Computer!

1. http://www.tutuapp.vip
2. http://ios.miekute.info/
3. http://mios.haimawan.com/
4. https://ihackos.cf/
5. http://www.tweakboxapp.com/
Win Piriform CCleaner Professional Giveaway (10 x Full Licenses) support by Group Buy SEO Tools https://www.piriform.com/ccleaner Mention this giveaway part on your blog, and send us link at doogeetop@gmail.com, you can a chance get free Piriform CCleaner Professional V5.30 license.
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Review of the Best Photo Sharing & Hosting Sites (3 Top Picks)

The best photo sharing and hosting sites will share some specific criteria. You’ll want plenty of storage space to keep all your photos together, and saved in their original high-res state, rather than compressed and crunchy.

You also need a site that’s easy to use and easy to access, with quick uploads and the ability to search by tag or date.

With tons of options for hosting photos online available, it’s tempting to just go with the first site you find, but here are the best photo sharing and hosting sites for professional and amateur photographers.

1. Flickr
Flickr.com – One of the Best Online Photo Sharing Solutions.

Since 2004, photographers have been flocking to Flickr to share their best images, with the hope of having them displayed on the exclusive ‘Explore’ page.

If you don’t want to pay, you can still access 1TB of space for free, but a subscription will remove ads and save you money on an Adobe Creative Cloud account.

Flickr is great for tagging, downloading, viewing, and sharing, and you can easily access the original size images. You can arrange images into albums, even with other photographers, which is especially convenient for big events like concerts. Photo books can be ordered through Flickr as well.

This site features an incredibly clean and easy-to-navigate interface. It also gives you the chance to participate in groups and discussions with photographers from around the world. It’s no wonder Flickr has continued to be one of the top choices for professionals and amateurs looking for online photo hosting services.

2. 500px
500px.com – An Awesome Photo Sharing Website

More serious professionals might want to consider 500px, which is a clean and beautiful way to display photos online. The design of the site showcases images in an elegant and dramatic way, making it a joy to browse through an album of work.

Space is more limited here – a free account only allows you to upload 20 photos each week, with a storage cap at 2,000 images.

There are paid options that will get you more space, however, as well as other features. While 500px does not offer any print services, it’s easy to order products like cards, calendars, and photo books from other sites.

There are paid options that will get you more space, however, as well as other features. While 500px does not offer any print services, it’s easy to order products like cards, calendars, and photo books from other sites.

One of the main selling points for 500px is that you can sell your images directly from the site as royalty-free artwork, making this option not only great for photo hosting and sharing but also to earn a little additional income.

3. Imgur
Imgur.com is best for Viral Images. It claims to have the “most awesome images on the Internet.”

If you don’t mind sacrificing a bit of image quality for easy sharing, Imgur is a great option for photo hosting. You will see some compression, especially if you don’t want to invest in a pro account.

Your images also won’t be displayed in beautiful digital galleries on Imgur, but you will be able to share them with a enormous user base and access them from browsers or mobile apps.

Imgur is also integrated with tons of other sites, like Reddit, making it easy to share your images across multiple social media platforms with the click of a button.Special Offer:
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Tuesday 23 May 2017

I forgot my Apple ID

Follow these steps:
  1. Visit Apple's iForgot site.
  2. Enter the First Name, Last Name and Current Email Address fields.
  3. Click "Next". Related:Group Buy SEO Tools
  4. If you have two-step verification enabled you'll need to enter the Recovery Key. If you don't have two-step enabled skip to the next step. You should have the recovery key printed out and stored safely somewhere. Enter the number and click Next. Select the phone number used for two-step verification and click Continue. Enter the Verification Code and press Continue.
  5. Enter the New Password and Confirm Password fields.
  6. Click Reset Password.
  7. You will now have reset the password for your Apple ID. This also unlocks the account and enables you to start using it again. You will need to use the new password with all your accounts on your iPhone and Mac.
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How to Delete iMessage History on Mac or iPhone/iPad 2019 Guide? [Solved]

How to Delete iMessage History on Mac? Deleting iMessage history on Mac is quite easy. There are two common methods: Disable "Save hist...